Sober Real Estate LLC- Strategic Excellence in Property Advisory.

A professional advisory and brokerage firm committed to strategic solutions across residential, commercial, and investment real estate.

Our Values

Integrity

Highest standards of ethics and transparency.

Expertise

In-depth knowledge of local market and regulatory frameworks.

Technology

Leveraging advanced digital tools and data analysis.

Network

Established relationships with developers and legal advisors.

About us

Sober Real Estate LLC is a professional real estate advisory and brokerage firm committed to delivering strategic solutions across residential, commercial, and investment real estate. Backed by industry expertise and a client-centric approach, we support buyers, sellers, investors, and landowners through every stage of their real estate journey.

Our focus is on providing informed advice, transparent processes, and results-driven execution. Whether managing a property transaction, structuring a joint venture, or advising on land development potential, we ensure clarity, compliance, and value optimization.

  • Contact us
  • +971 56 5006023

Sober Real Estate LLC. Empowering Informed Real Estate Decisions

At Sober Real Estate LLC, we redefine the real estate experience by replacing transaction stress with strategic clarity. As a premier advisory and brokerage firm, we deliver end-to-end solutions across residential, commercial, and investment sectors, ensuring that every move is backed by industry expertise and a client-centric approach.

Our mission is to support buyers, sellers, and investors through every stage of their journey with informed advice, transparent processes, and results-driven execution. Whether we are managing a complex transaction, structuring a high-value joint venture, or advising on land development potential, our focus remains on optimizing value and ensuring regulatory compliance. We don’t just find you a property; we secure your investment and elevate your lifestyle through institutional-grade market intelligence.

Meet Our Founders

Haider Alrubaei

Co-Founder & Managing Director

Registered Real Estate Broker – Dubai (BRN 59674)

Haider Alrubaei is the Co-Founder and Managing Director of Sober Real Estate LLC, where he leads the firm’s brokerage and advisory operations with a strategic vision grounded in international expertise and multidisciplinary insight.
A British citizen and RERA-certified real estate broker in Dubai (BRN 59674), Haider also holds ARLA certification in London and brings over a decade of experience spanning residential sales, off-plan projects, secondary market deals, and leasing transactions. His academic background includes a BSc in Computer Science, an MSc in Business Information Systems, and advanced executive credentials from Columbia Engineering and Emeritus, specialising in project finance and construction management.
Haider’s cross-sector leadership is further demonstrated through direct ownership and operational involvement in a construction firms across the middle east, allowing him to navigate the entire real estate lifecycle—from feasibility and construction to sales and monetization. This hands-on exposure enhances his ability to assess project viability and deliver results aligned with both developer and investor goals.
In the UK, he also serves as Managing Director of Du Cane Group Real Estate and City Prime Group Hotels, overseeing property development, asset management, and boutique hospitality operations.
Known for his disciplined execution, market intelligence, and investor-focused approach, Haider ensures every transaction is handled with transparency, efficiency, and regulatory compliance. Under his leadership, Sober Real Estate LLC continues to build a strong reputation as a trusted brokerage partner, recognised for consistent sales performance and long-term value creation across the UAE.

Mr. Ahsan Ali

Co-Founder & CEO

Registered Real Estate Broker – Dubai (BRN 59521)

Engr. Ahsan Ali is the Chief Executive Officer of Sober Real Estate LLC and a registered real estate broker in Dubai (BRN 59521), bringing a strong international perspective to the firm’s leadership. A British citizen, he has established and managed business interests across the United Kingdom (London), Iraq, and the United Arab Emirates, with a primary focus on real estate advisory, land transactions, and strategic investments.

With extensive experience in the Dubai real estate market, Engr. Ahsan Ali has developed a solid track record across property sales, joint venture structuring, and plot and land advisory. His expertise covers complex, high-value transactions involving landowners, investors, and developers, supported by a clear understanding of zoning regulations, development potential, and market feasibility.

His leadership is defined by a disciplined, data-driven approach and a strong commitment to transparency and governance. By leveraging market intelligence, technology, and cross-border business insight, he enables clients to make informed decisions while optimizing asset value and managing risk.

Under his direction, Sober Real Estate LLC continues to grow as a trusted advisory and brokerage firm, recognized for its professional handling of structured transactions, joint ventures, and off-market land opportunities across the UAE.

Mrs. Arunya Chandrababu

Operations & Administration Manager

Arunya Chandrababu serves as the Operations and Administration Manager at Sober Real Estate, bringing over six years of experience in real estate administration and operations management. With a strong foundation in business administration and human resources, she plays a vital role in ensuring the company’s operational efficiency, regulatory compliance, and seamless coordination across departments.

As a Licensed Real Estate Broker in Dubai, Arunya combines her administrative expertise with in-depth knowledge of the UAE property market. She oversees daily operations, management coordination, human resources support, and executive administration, ensuring that both internal processes and client interactions reflect the highest professional standards.

Her career began as a Customer Care Professional at Bangalore International Airport, where she developed exceptional communication and service skills in a dynamic international environment. She later advanced her career in Dubai as an HR and Administration Professional before establishing herself in the real estate sector, where she has successfully supported brokerage operations, compliance procedures, documentation management, and client servicing for over six years.

Arunya holds a Bachelor’s degree in Business Administration and Management (Human Resources) from Bangalore University. Known for her leadership, attention to detail, and commitment to excellence, she continues to strengthen Sober Real Estate’s operational framework and contribute to its sustained growth.

Mr. Syed Ifthekar Ahsan

sales representative

Syed Ifthekar Ahsan is an accomplished Sales Representative with over 21 years of professional experience in the UAE’s wholesale and retail sectors. With a strong background in business development and client relationship management, he brings strategic insight and market expertise to the real estate industry.

Holding a Higher Diploma in Software Engineering, Syed combines analytical thinking with a results-driven sales approach. Throughout his career, he has successfully built focused client networks, expanded business opportunities, and consistently increased revenue performance.

In the real estate sector, Syed has strengthened property sales by cultivating strong relationships with prospective buyers and delivering compelling, data-driven sales presentations. His ability to analyze industry trends and competitor strategies allows him to position properties effectively within the market, ensuring clients receive informed and strategic guidance.

Known for his commitment to excellence, Syed continuously generates new leads, nurtures long-term client relationships, and secures referrals through trust and professionalism. He also ensures seamless transaction processes, overseeing property transfers with precision and adherence to strict timelines.

With a reputation for integrity, strategic sales execution, and customer-focused service, Syed plays a key role in driving growth and maintaining the company’s high-performance sales standards.

Mr. Faisal Mahaldar

Digital Marketing & Content Creation Executive

Faisal Mahalder serves as the Digital Marketing and Content Creation Executive, bringing a dynamic blend of creativity, branding expertise, and strategic marketing experience to the company. With over seven years of experience as a content creator and five years as a digital marketer, he plays a key role in shaping the company’s digital presence and brand identity.

A graduate in Accounting and Finance from Mumbai University, Faisal combines analytical thinking with creative storytelling. His professional journey spans digital marketing strategy, brand development, social media growth, and multimedia production. Beyond corporate branding, he has extensive experience in artist branding and music promotion, successfully positioning talents through innovative campaigns and audience engagement strategies.

As a writer, director, and videographer, Faisal leads creative production from concept to execution crafting compelling visual narratives that enhance brand visibility and market positioning. His expertise in content strategy, performance marketing, and brand communication ensures consistent growth across digital platforms.

With a strong understanding of modern media trends and audience behavior, Faisal contributes significantly to strengthening the company’s online footprint, engagement levels, and overall brand authority in a competitive market.